Fiat launches Morocco-made electric three-wheeler

From the newsletter

Italian automaker Fiat has launched its first electric three-wheeler and is targeting African and Middle Eastern markets. The Tris is entirely made in Morocco and is available in three versions: Chassis-cabin, flatbed and pickup. Fiat says the pickup version is ideal for delivering fruit, sand or furniture, while the other two configurations make bases for upfitting.

• Three-wheelers cost a fraction of four-wheel vehicles and have a larger carrying capacity than two-wheelers, making them an attractive middle ground option. Used to carry both passengers and cargo, electric models are cheaper to run, helping users increase their earnings. 

• Fiat’s vast manufacturing capacity gives it the ability to produce electric three-wheelers at scale, which could lower prices. Made in Africa, the vehicles are likely fit for rugged conditions on the continent.

More details

• The Tris has a lithium battery with a capacity of 6.9 kWh that powers a 48-volt electric motor delivering 9kW (peak power) and a maximum torque of 45Nm. It provides a range of 90 km with a top speed of 45 km/h.

• Fiat says it can be charged from 0 to 80% in 3.5 hours, reaching a complete recharge in 4 hours and 40 minutes using a standard domestic plug. The vehicle, which has a carrying capacity of 540 kg, features 5.7-inch digital cluster displays with driving information, including distance-to-empty and battery level. It also has a USB-C plug and a 12V socket to keep devices charged. 

• It is easy to see why electric three-wheelers are growing in popularity. They offer lower operating costs, with fuel savings of up to six times compared to petrol models. However, their higher upfront cost remains a challenge. An electric three-wheeler costs more than double its petrol equivalent. However, fuel-powered three-wheelers are cheaper initially but have higher long-term expenses due to fuel price volatility and maintenance needs.

• While the increased demand for electric three-wheelers has seen their market in Africa growing rapidly, fuel-powered models still dominate in many regions. The electric three-wheeler market on the continent was valued at $75.65 million in 2024, and is projected to reach $194.65 million by 2032, growing at a 12.54% CAGR.

• This is attracting new manufacturers, such as Sri Lanka’s Rise Electrical Motors and Canada’s Alpha eMobility, which have both announced plans to launch Africa, primarily targeting the East African market. 

• Companies like Car & General and Piaggio Vehicles are expanding their presence in countries like Kenya, South Africa, and Nigeria, offering both passenger and cargo-oriented options. The increased competition in the sector, coupled with falling battery prices, could further reduce the cost of the vehicles which could drive up demand.

• The lack of sufficient charging stations could be problematic for the adoption of electric three-wheelers in Africa. Governments and private firms are investing in charging and battery-swapping infrastructure, but limited range and charging accessibility remain barriers. Fuel-powered three-wheelers benefit from existing refueling networks, making them more convenient in areas with limited EV support. 

Our take

• The high upfront cost of electric three-wheelers remains a significant barrier for many potential buyers in Africa. Solutions are needed to make these vehicles more accessible, including innovative financing models such as lease-to-own and pay-as-you-go.

• The success of electric three-wheelers hinges on the availability of consistent and affordable electricity. Electricity prices in most African countries are volatile, and should the cost of power become higher than the cost of fuel, electric three-wheelers will lose their main advantage over their petrol alternatives.

• Governments need to create a conducive environment through clear policies and regulations. This includes establishing standards for batteries and charging infrastructure, offering incentives for local manufacturing and assembly, and addressing issues like import duties that can inflate costs.